Refreshed Aesthetics and Proven Quality Affirmed: sebamed Unveils Redesigned Product Line
Starting August 1, 2025, Sebamed is introducing a fresh new packaging design for its baby care products. This redesign, which aligns with Sebamed’s focus on purity and gentle care, reflects a commitment to clear communication of ingredient safety and product efficacy, alongside environmentally responsible packaging materials.
Sebamed, a brand that specializes in medical skin cleansing and care with a pH value of 5.5, was founded in 1967. The brand's products are made in Germany, as indicated by the "Medical Skin Care Made in Germany" label, emphasizing their origin and dermatological focus.
The new design is intended to make Sebamed's medical skin cleansing and care expertise more visible. It stands for clarity, transparency, and sustainability. The packaging concept integrates indications of skin microbiome stabilization and clinically proven effectiveness.
The front of the products in the new design presents main ingredients, study awards, and product features in an intuitive, transparent, and easily recognizable way. A prominent feature is the visible pH scale, which illustrates the skin-friendly pH value of 5.5 and explains its importance for skin health.
The new design also highlights Sebamed’s environmental commitment, such as the avoidance of silicones and microplastics. Some products will no longer come with a folding box, saving packaging material and protecting the environment.
The back of the products communicates Sebamed’s medical expertise in a structured and consumer-friendly manner. The logo and the brand claim "Science for healthy skin since 1967" remain at the center of the new design.
The new design is being gradually rolled out across the entire range. As of August 1, 2025, the new design is available for Hair Care products, Sulfate-Free Cleansing Emulsions, Sulfate-Free Wash Cloths, Intimate Care products, and Sample Sizes of Various Lines.
This refreshed packaging complements Sebamed’s latest campaign, which uses real sonographic visuals to convey purity and protection from womb to world, mirroring the brand’s promise of gentle, transparent care right from the earliest stages.
While specific visual or material details of the new packaging have not been explicitly described, the overall brand messaging suggests clear lines, purist white surfaces, and a subtle color scheme. Further updates from Sebamed’s official communications or marketing materials would provide full specifics.
It's worth noting that over 400 scientific studies prove the effectiveness of Sebamed products, underscoring the brand's commitment to evidence-based skincare solutions. The transition will take place in stages, with the products themselves remaining unchanged in their formulation and effectiveness.
[1] [Link to the campaign source] [3] [Link to the sonographic visuals source]
- Sebamed plans to extend its focus beyond baby care products, aiming to showcase its expertise in health-and-wellness, specifically in the area of science-based skin-care, through the new packaging design for its Hair Care products, Sulfate-Free Cleansing Emulsions, Skin Care products, and other lines.
- In addition to emphasizing purity, gentle care, and environmentally friendly practices, the new packaging design will also highlight Sebamed's commitment to skin health, as demonstrated by over 400 scientific studies that prove the effectiveness of its products.
